By: Thaimu Bai Sesay
One of the leading telecommunications company Africell has officially launched its 2025 Ramadan Show, ‘Na Yu Get’, a promotional campaign designed to reward loyal subscribers with substantial cash prizes throughout the holy month of Ramadan.
Speaking at the launch, Africell’s Chief Corporate Affairs Officer, Joe Abass Bangura, described this year’s promotion as more than just a giveaway, emphasising that it is a heartfelt gesture of appreciation to the people of Sierra Leone. The campaign will see 10 lucky subscribers winning daily cash prizes, amounting to millions of old Leones, every Monday to Friday until the end of Ramadan.
“This year’s Na Yu Get is about celebrating our subscribers, creating joy, delivering support, and sharing blessings,” Bangura stated. “The essence of this campaign is rooted in the values of Ramadan: generosity, compassion, and unity.”
The 2025 edition of Na Yu Get carries special significance, as it coincides with Africell’s 20th anniversary in Sierra Leone and its 25th year of operations on the African continent. As part of the celebrations, the company has pledged to make this Ramadan even more meaningful by expanding its giveaways and reinforcing its commitment to community-driven initiatives.
Africell has long recognised the importance of Ramadan, consistently organising programs that uplift communities during this sacred period. Over the years, the company has strengthened its reputation not just as a telecommunications provider but as a brand that actively supports and engages with its customers in meaningful ways.
Bangura assured subscribers that this anniversary year would bring even more opportunities beyond Ramadan, with Africell rolling out additional promotions, special offers, and community-focused initiatives. He encouraged customers to stay connected, participate in the campaign, and look forward to more exciting surprises in the coming months.
“As we celebrate this milestone, we want to say thank you to every subscriber, every community, and every partner who has been part of this incredible journey with us,” he said. “With Africell, there is always something exciting around the corner.”
With Na Yu Get now officially launched, thousands of Sierra Leoneans stand a chance to win life-changing prizes, reinforcing Africell’s commitment to giving back to the people who have supported its growth for two decades.
The company extended its gratitude to all those who contributed to the success of the campaign and wished the nation a peaceful and blessed Ramadan.