From strategic and commercial angles, corporate social responsibility (CSR) can be applied in the sports or football industry as an innovative tool to achieve profitable value creation. In their bid to examine monitoring diagnosis treatment and prevention of injuries “over the past years in the east end part of Freetown, there has been a groundswell of football within the sports industry evidenced by a growing number of commitment ‘giving’ initiatives and ‘charitable’ programs.
Life care hospital at 116 Bai Bureh road is at every time present at the approved school playing field each blessed day when matches occurred to provide free first aid treatment to footballers which followers of football can easily notice, a meaningful benefit for societies and institutions that also value their medical status.
There are numerous ‘best practice’ CRS examples done by this hospital given back to society or organizations but the aspect of medicine to young people in football to be precise is a perfect example of how life Care hospital East branch has an altruistic sense of covering much unexploited commercial potential. Here, sport is utilized as a perfect platform to create social change, which is exemplified by the hospital’s collaboration with locals in providing a free medical checkup once every month to a chosen community is another example.
“Though that’s not linked to profitability! I expect that the conditions for the crossroad between ‘strategic CSR sports, football, and other medical benefits will continue to evolve, especially in an economic climate where footballers are faced with ‘limited or sharpened conditions’ regarding public and commercial funding which makes it difficult to properly medicare themselves,” said the hospital Public relations department.
Be aware that the life care hospital at 116 Bai Bureh road grass field junction offer treatment in internal medicine, and have comfortable beds and rooms for patients with all types of ultrasound system, x-ray, dental clinic, good operational theatre, gynaecologist, etc.
